%20(2).webp)
Maximizing the Impact for CancerCare News with Strategic Google Ads
Cancer Care News is dedicated to offering free information and resources to individuals battling cancer. Their mission is to simplify access to free services, financial grants, and support programs for cancer patients and their families, easing their journey through challenging times.
Overview of Goals
Connecting More Patients with Essential Cancer Resources
Enhance Cancer Care News's online visibility
Increasing website traffic.
Increasing engagement with free resource listings.
Raising awareness about available cancer support services.
Our Approach
We developed a custom Google Ads campaign, tailored to reach individuals actively seeking cancer-related support.
Action Steps for Google Ads:
Launching Targeted Campaigns: Initiated several Google Ads campaigns focused on high-value keywords specific to cancer support and resources.
Ad Copy Optimization: Developed compelling and empathetic ad copy to resonate deeply with cancer patients and their families.
Regular Monitoring and Adjustment: Engaged in continuous monitoring of ad performance, making real-time adjustments for optimal reach and engagement.
Analytics-Driven Insights: Utilized analytics tools to gather data-driven insights, further fine-tuning the ad campaigns for maximum impact.
Results
The campaign resulted in:
- Increase in organic website traffic.
- Rise in user engagement with resource listings.
- Significant growth in awareness of CancerCareNews’s services
Copyright 2023 QFG Agency All Rights Reserved
Use the Full Potential of Google Ad Grants for Your Nonprofit
We offer you a free 30-minute strategy session to turn your $10,000 monthly budget into meaningful action for your cause. Schedule Your Strategy Session